Innovation & Digital Transformation

Becoming a great cloud company

Take your company to the next level. Let us help you embrace the Cloud.

Experience the BTS difference

Over the past decade, BTS has had the honor of partnering with some of the world’s leading technology companies, working with organizations across all stages of cloud transformation.

We’ve collaborated with our clients to transform their strategy, culture, and business model, leveraging our unique POV to unleash unparalleled success.

Through these experiences, we’ve learned the key differences that make the most successful SaaS companies stand out. Whether your organization was born in the cloud and is looking to scale, or is just getting started with your cloud transformation, we are here to help.

The shift in new customer needs

Transformations from on-premise to cloud

Growing and leading in a cloud culture

Key themes

Transformation: Getting started and navigating a multi-year cloud transformation

Culture: Training leaders to embrace and empower a cloud culture

Capabilities:‍ Driving strategic goals through upskilling on the SaaS superpowers

SaaS company superpowers

Click on a superpower to learn more

Customer obsession

Core mindset:
We must win the customer’s business every day. We do this by delivering success, not a product.

Trust and digital ethics

Core mindset:
We have a responsibility to our customers and to their customers – not only to protect their data and business continuity, but to do the right thing and consider the broader societal impacts of our choices.

Vision and purpose

Core mindset:
We don’t just sell software, we impact people’s work and lives. Technology is a means to a greater difference we can make in the world.

Platform first

Core mindset:
We optimize for the whole, not the parts – but we make it easy for each customer to get exactly what they need.

Selling everywhere

Core mindset:
Selling happens at all the phases in the customer journey and everyone contributes.

Talent Management

Core mindset:
Our talent is the core of the business. Business leaders are talent leaders and must win talent every day just like customers.

Manage tight and loose

Core mindset:
Decisions should be made by those closest to the customer. People are empowered to make those quickly when they have clear direction and boundaries.

Customer obsession

Core mindset:
We have ‘12 quarter years’. It’s not about running towards big releases, big deals, pulling things in to make the quarter. It’s about small steps, executing and winning every day.

Simple experiences