Strategic Execution Observatory
The perception of company employees in Spain regarding the alignment between culture and business strategy is not satisfactory.
October 3, 2024
Proper execution is synonymous with results
At BTS we believe that a strategy, a strategic plan if you will, is as important as its execution. This is not a new idea, but it should be verified periodically to confirm its validity.
If the initial premise is confirmed, it would then be necessary to investigate the facilitators and obstacles to this strategic implementation. Our premise or hypothesis is that organisational culture and alignment with the strategy are two key enablers, which cannot be missing if the strategy designed and planned is to be successful.
In order to validate or reject both premises, we have carried out a study in which 500 professionals with different levels of responsibility in their organisations participated.
Among the most important conclusions, we find:
- Disconnect between organisational levels: While 54% of managers believe that there is a perfect alignment between culture and strategy, an overwhelming majority of employees perceive the opposite.
- Lack of clarity and tools: Half of employees do not know how to contribute effectively to their company's strategy.
- Internal communication problems: Only 30% of employees have a detailed understanding of strategy and how it relates to their work.
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