Client Stories


Accelerating development with a performance culture…
Client need
The CEO of a global oil and gas organization recognized that creating a performance culture was a critical component of the company’s three key pillars for accelerating growth. To improve their culture, the organization partnered with BTS to upskill their people, starting with feedback.
"I see feedback very differently now"
"I used it the next day"
"It works!"
The solution...
Results
7,000 people managers were ready and able to lead performance management change in their teams.

Increasing personal influence for organizational effectiveness
Client need
A large technology organization needed to improve collaboration throughout the company, a necessary challenge for growth. The company engaged BTS to create a program to help selected leaders see themselves differently, increase their personal influence and lead the new ways of working in the company.
"I know how to build trust."
"I can have the conversation I was avoiding."
"I have tools to use tomorrow."
The solution
- Disrupted the definition of trust and what leaders can do to build it Built empathy skills through practicing a new kind of listening, both virtually and in person.
- Shared specific tools and techniques to increase productive debate and help leaders engage and inspire teams
- Facilitated real conversations, which were possible to conduct virtually, balancing advocacy and inquiry.
- Provided real-time feedback to improve leaders’ impact in a difficult conversation they planned to have within the next week.
Results
100% of participating leaders would recommend the course to others.

Accelerating speed and quality of decision-making
Client need
A fast growing technology organization was rapidly increasing in complexity. Recognizing that their previously adept decision-making processes were slowing them down, they identified the need to make a shift. Senior leaders across the globe needed to be able to make smarter decisions that would have a greater impact on the business.
The solution...
The organization partnered with BTS to create a virtually-delivered solution that helped their people to:
- Prioritize the most business critical conversations senior leaders needed to make progress on.
- Practice rapidly identifying the right people to solve each challenge.
- Apply debate and dialogue best practices to create the conditions for higher-quality conversations and better decision-making.
- Learn how to increase the impact of their time together and individually as senior leaders.
Results
- Impacted decision-making for CEO and direct reports in multiple business units
- Resolution of 10+ problems and challenges that had been stalled.
- "I feel like I did real work today. This was a substantially different conversation."
- "We had to ask (The Executive team) to slow down afterwards, they moved much faster than we were ready for." – Head of Strategy

Strategy alignment in preparation for uncertainty...
Client need
In lieu of a potential downturn, a Fortune 200 manufacturer of scientific instruments, reagents, software and services partnered with BTS to prepare their leaders with the tools, frameworks and a playbook to anticipate, respond and thrive through a recession.
"80% of my leaders in place were not running a business in the last recession""You gave us a lot to think about and I can see my team taking this very seriously""I will to reach out to other BUs now to work together on some of our plays"
The solution...
- Aligned leaders around the right signals and analytics to monitor their business unit, function and take proactive steps.
- Helped prioritize and sequence different “recession plays,” which were refined through multiple evaluations and vetted by company executives.
- Identified how to mitigate or manage risk by taking a hard look at their value chain, market dynamics, competitors, and customers to shift focus to higher priority opportunities.
- Energized leaders to take deliberate actions to leverage cross-BU strengths and get closer to customers by identifying unique elements of their value proposition, balance sheet, and product portfolio mix.
Results
- 300+ commitments shared
- 100% participants came up with “recession plays” they had not identified before

Accelerating development with a performance culture
Client need
The CEO of a global oil and gas organization recognized that creating a performance culture was a critical component of the company’s three key pillars for accelerating growth. To improve their culture, the organization partnered with BTS to upskill their people, starting with feedback.
"I see feedback very differently now"
"I used it the next day"
"It works!"
The solution...
- Created virtual cohorts to interact and support each other as they tried out new mindsets and practiced new behaviors.
- Engaged people in self-assessment, reflection and authentic conversations at scale.
- Provided thought-provoking ideas on how to create psychological safety, catch people in the act of doing something right, and deliver candid and caring feedback.
- Balanced learning and doing by including practice during the session and ‘go-dos,’ actions to be implemented on-the-job, to practice specific great behaviors around feedback between sessions.
Results
7,000 people managers were ready and able to lead performance management change in their teams.

Scaling an award-winning, facilitated leadership program
Client need
Amidst significant change in priorities, a leading media and telecommunications organization was challenged with how to scale its award-winning facilitated leadership program to reach a geographically dispersed pool of new leaders across the organization… on a significantly reduced budget.
The solution...
Through a highly collaborative and comprehensive design phase, BTS was able to re-design the entire learning experience by leveraging the following elements:
- Creating a series of self-paced learning modules, for pre- and post-workshop consumption that would large numbers and drive both knowledge acquisition and learning sustainment.
- Leveraging and digitizing existing in-house resources and assets to optimize costs and efficiency.
- Integrating all learning program elements within the organization’s learning ecosystem.
Results
Though facing dramatic cuts in their training budgets, the organization partnered with BTS to deliver a high-impact program – achieved by emphasizing digital learning (e.g., microlearning, virtual learning in groups, performance support). The company was able to stay within a reduced budget and still deliver a best-in-class leadership training program that reached the desired audience in an engaging and effective way.

Enabling sellers to engage virtually
Client need
A global organization needed to enable its sellers and marketers to...
- Effectively engage with executive decision makers across the customer organization.
- Demonstrate industry specialization and leadership with customers and partners.
- Possess a stronger understanding of the customer’s business model and industry market opportunities.
Solution
To effectively build the skills of its sellers and marketers, the organization partnered with BTS to co-create a customized digital industry solution to help participants to...
- Explore the executive customer mindset by identifying disruptions and trends confronting leaders within the industry, along with customer insights they can apply to the account plan.
- Engage executive decision makers by validating top business priorities and sharing informed insights to add value tied to the customer’s business outcomes.
- Demonstrate business value by quantifying the impact of the solution and sharing intended short and long-term results from the partnership with the customer.
Results
Program participants shared results such as...
“The truly positive thing about the course is that the industry perspective was baked throughout the course.”
“I was able to refine my account plan and think even more deeply about how to challenge healthcare providers with credible insights. Thank you!”
“I really liked the balance between learning something new and being able to apply the concepts right away.”
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The power of digital training and leader-led follow-up
Client need
A leading financial services company needed to train 900 branch managers on foundational leadership skills, such as - setting goals and holding people accountable, providing corrective feedback and improving morale. The company’s goal was to boost productivity and reduce costly employee attrition.
The solution...
- BTS Rapid Learning combining six-minute single-concept micro-videos and leader-led coaching in a “micro-first cycle” approach.
- Senior leaders devised a group training initiative driven by micro-videos and their belief that learning must be revisited. They engaged in 16 three-week “cycles” over the year. Each cycle focused on a single desired behavior change.
- Meetings consisted of discussion, roleplay and performance feedback. Between meetings learners practiced the behaviors on the job and reported experiences in subsequent meetings.
- Participants supplemented their journey by accessing related BTS micro-videos in the flow of work.
Results
After one year the managers had achieved meaningful mindset shifts in 16 key performance areas and developed sustainable new habits. The company boosted employee retention by 25% on the teams involved in the training, versus 0% on other teams. The next year, the company repeated the program with 750 additional managers.

A journey to a leadership pipeline…
Client need
Committed to safely, reliably, and affordably providing clean electricity for the future, one of America’s largest electric utilities companies recognized the need to develop and retain top talent across a variety of roles and levels, specifically focusing on first level leaders.
The solution...
The organization partnered with BTS to create a nine-month leadership development journey that:
- Used a blended learning approach with simulations, assessments, and coaching to give aspiring leaders a realistic preview of leading and managing a team, no matter where these leaders were geographically located.
- Provided individual contributors with a virtual personal feedback coach detailing their strengths and development areas.
- Crafted a personal development plan by using data from assessments and coaching feedback with each participant.
Results
- 93% reported changes in their leadership capabilities.
- 68% increase in Leadership Quality and Sense of Well Being.
- 60% of participants placed into leadership positions within one year of the program.

Transforming leadership
Client need
A leading global pharmaceutical company launched several new products within a short span of time, which put high demands on the organization’s sales and marketing teams. The organization’s leadership team identified that its mid-level leaders needed to become more customer-centric to maximize their contributions to the business. Working on remote teams, leaders needed a solution that would allow them to experience the same program and bring them together despite their differing locations.
“I didn’t realize I was rescuing my people until after the course. Then a light bulb went on. Now I’m cognizant of opportunities to do a better job at handing things off and seeing what my team can do. I’m able to resist jumping in and taking care of it myself.”
The solution...
A full-day BTS simulation called Multipliers, based on Liz Wiseman’s groundbreaking book, Multipliers: How the Best Leaders Make Everyone Smarter, was delivered virtually:
- The simulation helped leaders understand how they were unnecessarily controlling and rescuing their people on projects, and demonstrated how to adopt the mindset and behaviors that would increase intelligence and unlock potential in their team members.
- After going through the virtual simulation, leaders were evaluated with a 360 assessment. Each sales leader received an individual report from the assessment.
The following year, the next cohort of sales leaders went through the same Multipliers experience.
Results
Participants reported:
- Their team members are more self-reliant and demonstrate stronger ownership and accountability.
- Less time is spent rescuing and they can concentrate more on important tasks.

Accelerating speed and quality of decision-making
Client need
A fast growing technology organization was rapidly increasing in complexity. Recognizing that their previously adept decision-making processes were slowing them down, they identified the need to make a shift. Senior leaders across the globe needed to be able to make smarter decisions that would have a greater impact on the business.
The solution...
The organization partnered with BTS to create a virtually-delivered solution that helped their people to:
- Prioritize the most business critical conversations senior leaders needed to make progress on.
- Practice rapidly identifying the right people to solve each challenge.
- Apply debate and dialogue best practices to create the conditions for higher-quality conversations and better decision-making.
- Learn how to increase the impact of their time together and individually as senior leaders.
Results
- Impacted decision-making for CEO and direct reports in multiple business units
- Resolution of 10+ problems and challenges that had been stalled.
- "I feel like I did real work today. This was a substantially different conversation."
- "We had to ask (The Executive team) to slow down afterwards, they moved much faster than we were ready for." – Head of Strategy

Accelerating leadership alignment
Client need
A multinational financial services corporation needed to ensure 40,000 of its leaders were engaged and aligned on leadership principles and ethical imperatives. Starting with a 2.5-hour virtual classroom event for its first 15,000 leaders, the firm recognized the need to accelerate the rollout to meet its timing objectives.
The solution...
The organization partnered with BTS to create a solution that:
- Used BTS’ Virtual Digital Event platform to deliver a compelling 90-minute interactive experience to audiences of 1,000 to 2,000 people at a time.
- Engaged leaders in a realistic, interactive case study in the form of an email exchange that raised ethics and leadership challenges. Leaders learned to identify ethical issues through a three-lens framework and proactive actions.
- Included a number of crowd-sourcing exercises via the digital platform in which leaders contributed ideas, developed plans to overcome action traps, and shared real-world examples. Participation rate was near 100%.
- Facilitated by c-suite executives via streaming video with the interactive exercises occurring side-by-side. Supported by a BTS operator, individual leaders joined using their PCs without the need for extra virtual classroom infrastructure.
Results
The organization reached the entire audience by their target date. In doing so, the bank met its regulatory requirement and executed on a key pillar of its strategy. Participating leaders shared many examples of how the content has been applicable to both work and personal life.
Senior executives received high ratings for the sessions and gained ‘leader as teacher’ experience.

Multiplying intelligence for a vision
Client need
A leading gas and electricity utilities company made its goal to become the utility provider of the future. In order to achieve this vision, the organization identified that it needed to develop its leaders to provide them with the critical skills for success. Facing the challenge of working on remote teams, the organization needed a solution that would touch all people despite their differing locations.
The solution
The company’s leaders experienced a virtually-delivered BTS Multipliers Simulation, based upon Liz Wiseman’s groundbreaking book, Multipliers: How the Best Leaders Make Everyone Smarter, which:
- Helped leaders delegate more tasks and projects, so they spent less time unnecessarily ‘rescuing’ their team members on projects.
- Taught leaders how to “multiply” the talent and intelligence of those around them, applying specific mindsets and behaviors to increase the productivity and abilities of others through capitalizing on their individual strengths from even remote distances.
- Allowed leaders to explore “Accidental Diminishers,” which are actions and words that, despite the best of intentions, lessen their team’s contributions.
- Created a risk-free environment for leaders to test out new behaviors without the consequences of experimenting on-the-job.
Results
- 97% strongly agree with the statement: “I learned something that I have been able to use at my job that helps me accomplish measurable results for which I am accountable.”
- "The simulation made me realize I was not giving my team enough credit to do the work that was expected. I have a new awareness of the strengths on my team." - Leader at the company

Cascading a leadership framework
Client need
A leading international oil and gas company wanted to align its top 5,000 managers to its new leadership framework. The company wanted to ensure that its top 400 executives became “change leaders” by facilitating sessions for their people in the flow of work.
The solution
The organization partnered with BTS to create a solution that:
- Leveraged BTS’ Digital Cascade Tool to craft an interactive digital meeting-in-a-box.
- Allowed senior leaders to facilitate sessions themselves easily, locally, virtually and effectively in an engaging way far more impactful than merely distributing a PDF or presenting a slide deck.
- Included a discussion on the case for change, exploration of pivotal leadership moments, self-assessment on the framework, and commitment to actions to be implemented on-the-job.
- Enabled the client to cascade the framework and rapidly drive behavior change while also harnessing data to gain insights from the global deployment to 5,000 managers within six months.
Results
After a successful pilot phase, the organization expects to reach the top 5,000 leaders within 6 months.Based on the pilot results, participating leaders will enact tens of thousands of “go-dos,” actions tobe implemented on-the-job, in their daily work, to live the new culture.Following the early success, the company launched a similar initiative to cascade customer centricity to an even wider audience.

Turning HR professionals into coaches...
Client need
To transform their approach to performance management, a leading oil and gas organization identified that HR professionals would be critical for success. To make this shift, the organization needed to upskill its HR leaders and shift their roles within the business to become coaches.
The solution...
The organization partnered with BTS to create a customized experience that:
- Delivered learning virtually while maintaining the ability for leaders to discuss and role play new ideas
- Used common ‘go-dos,’ or action plans as practice for new mindsets and behaviors
- Supported leaders through 1:1 coaching to address the specific challenges of the shifting HR roles
- Fostered accountability through small group virtual meetings to share learnings and report what they had practiced on-the-job
- Engaged HR leaders as change owners, leading how their teams related to the business in a whole new way
Results
HR Leaders, Business Partners, and Team Leaders across the globe experienced the program, enabling performance management change.
- "Simple and yet so profound."
- "Practicing immediately was scary and critical."
- "Awesome!"

The people side of agile transformation…
Client need
Facing a rapidly changing and highly competitive environment, a leading American financial services corporation knew that they needed to shift to become more agile and customer-centric to continueto succeed, shifting leadership behaviors from command and control to a more service-oriented “servant leadership” mindset.
The solution...
The organization partnered with BTS to:
- Build organizational agility, helping leaders lead and operate in “two worlds” as the company transformed from the old way to the new agile way, while also being remote from each other
- Create a “Leader Playbook,” which people at the company could use as a virtual tool whenever needed, pinpointing the behaviors, mindset and critical leader actions that would set “great” leaders apart from “not-so-great” leaders in bringing this agility to life
- Design a customized, virtually-delivered business simulation to help bridge the gap between where the organization is now and the future agile state
- Empower leaders to develop a ‘multiplier mindset,’ which maximizes people’s potential and enables them to become more customer-obsessed.
Results
- 99% of participants who underwent the program reported that they “Understand how to be a Talent Multiplier.”
- 90% of participants reported that they would make a change when asked: “Are you likely to change something about your behavior based on this experience?”
- As a learning and development program, it achieved the highest score of any program run for the organization, with participant satisfaction at unprecedented levels.

Elevating the leadership mindset...
Client need
A leading provider of software for property and casualty insurers recognized a need to become more agile and tap into its full capabilities. To do so, the company needed an engaging way to virtually build excitement within the group, which was located remotely, while expanding its leadership skills, particularly for financial leaders.
Solution
In order to equip leaders with a mindset for success, the company’s leaders experienced the BTS Multipliers Simulation, based on Liz Wiseman’s groundbreaking book, Multipliers: How the Best Leaders Make Everyone Smarter. The program helped participants:
- Learn to “multiply” the talent and intelligence of others, applying specific mindsets and behaviors to bring out twice the intelligence of their teams despite the distance through capitalizing on individuals’ strengths.
- Avoid “Accidental Diminishers,” which are actions and words that, despite the best of intentions, lessen their team’s contributions.
- Reach their own “a-ha” moments by working through realistic and challenging scenarios, participating in rich virtual discussions, and reflecting on their own interactions and relationships in a risk-free environment.
- Visualize how the new agile culture and approach would unfold for the organization.
Results
- "[The Multipliers Simulation] was really easy for me to bring [to my team]. You are a great company to work with and the Multipliers Simulation is a real sweet spot." - Director of Learning and Organizational Development
- "We look forward to cascading Multipliers to other parts of the organization and tapping into the great stores of brainpower..."

Coaching to lead during challenging times…
Client need
A leading global FMCG snacking company was going through a large transformation, streamlining operations and rapid cost optimization. The company wanted to ensure that its key leaders felt emotionally supported to lead through difficult and changing times.
The solution...
The organization partnered with BTS on a multifaceted intervention in order to support thecompany during critical times of change.
One-to-one virtual coaching:
- Leadership team: All Senior Leadership Team members were supported by 1:1 coaching plus an internal ambassador to remain connected to the wider business.
- Leaders moving to new roles: All received coaching support to help transition to their new expanded roles.
Leaders at their Best (LATB):
- Curriculum: Virtual team coaching solution for key regional and category teams.
Creating LATB Ambassadors:
- Invited key stakeholders committed to the brand promise and the ‘leading at their best’ principles. These ambassadors helped to cascade and embed the coaching mindset throughout the organization.
Results
- 2000+ leaders received coaching, from the director level to the C-suite
- 99% of leaders would recommend the program
- 97% of leaders experienced meaningful change
Client Testimonials
- "Was very meaningful and elevated the way I lead my team through tough times."
- "The coaching sessions helped me cope and develop during an extremely challenging time."

Accelerating client business results…
Client need
Recognizing the need to develop its salespeople, an organization sought fast, high-quality training for salespeople and sales managers that was cost effective and easy to deploy. The organization needed development that would be relevant and applicable in the moment of need, enabling sellers and managers to perform in common, critical situations. They also needed something that could be delivered both by internal leaders and remotely in a group session – eliminating the need for travel.
The solution...
The organization partnered with BTS to create a solution that consisted of:
Tangible results in the field
Program participants shared results such as...
"Gained access to the CFO and successfully lay out a roadmap by obtaining mutual agreement on what the needs were and what steps it would take to bring about a solution, it brought us much closer and next steps."
Gain access to the CEO early, he will be instrumental in the funding of this project and it was always my goal to get to him early, but as a result of the training I was able to gain access in a more efficient way demonstrating credibility immediately."

Strategy alignment in preparation for a downturn...
Client need
In lieu of a potential downturn, a Fortune 200 manufacturer of scientific instruments, reagents, software and services partnered with BTS to prepare their leaders with the tools, frameworks and a playbook to anticipate, respond and thrive through a recession.
"80% of my leaders in place were not running a business in the last recession""You gave us a lot to think about and I can see my team taking this very seriously""I will to reach out to other BUs now to work together on some of our plays"
The solution...
- Aligned leaders around the right signals and analytics to monitor their business unit, function and take proactive steps.
- Helped prioritize and sequence different “recession plays,” which were refinedthrough multiple evaluations and vetted by company executives.
- Identified how to mitigate or manage risk by taking a hard look at their value chain, market dynamics, competitors, and customers to shift focus to higher priority opportunities.
- Energized leaders to take deliberate actions to leverage cross-BU strengths and get closer to customers by identifying unique elements of their value proposition, balance sheet, and product portfolio mix.
Results
- 300+ commitments shared.
- 100% participants came up with “recession plays” they had not identified before.

Leading during uncertainty
Client need
Facing challenging times within a difficult market, a recent acquisition, and quality issues, a leading consumer goods business recognized the need develop its leaders. The organization wanted to equip its leaders with the skills to manage through and out of this period of uncertainty.
"Helped me and my team rediscover our spark."
Solution
The organization partnered with BTS to create a solution that:
- Allowed every leader in the business to experience a structured 1:1 coaching program.
- Used digital and remote technology to connect leaders to an executive coach, allowing leaders to explore a set of topics.
- Covered resilience, leading in uncertainty, creating energy for change, and building momentum.
- Explored digital content prior to each session to identify best practices and key ideas, which they could then apply and personalize with their coach.
Results
- The business bounced back to meet its revenue and profit targets in the year the program was run.
- 9.4 out of 10 average rating for the quality of the coaching sessions
- 96% of participants said they changed due to the experience

Leader development at scale
Client need
A leading technology company wanted to align its 8,000 managers on leadership behaviors in the context of their own, unique business direction. The company wanted a solution that allowed them to get it all done in a single 24-hour period.
The solution
The organization partnered with BTS to create a solution that:
- Included gamified pre-work that engaged people and excited them about the event to come.
- Created an immersive experience: a “choose your own adventure” business leadership simulation in which each choice made by participating teams triggered new information and decisions.
- Combined in-person events with an equal number of people joining virtually in teams via virtual classroom technology.
- Allowed the client to facilitate the event themselves, with on-site and remote support from BTS across the five regions around the world.
- Was designed to be delivered in a completely virtual format, giving it added scalability and impact to wider audience and new situations.
Results
8,000+ leaders aligned in 24 hours.
“The pre-work and simulation platforms…amazing!”
“Our experience with BTS… is one that not only leads us to continue the relationship, but would recommend to other companies!”

Transforming the buying experience...
Client need
A world-leading oil and gas organization set out to improve its customers’ buying experience. To do so, the organization needed to make a strategic shift towards customer centricity, which would require developing its people. Leaders at the organization would need a better understanding of the company’s values and stronger negotiation skills to bring the strategy to life.
The solution...
Seeking an outside partner to provide perspective and uncover deeper issues, the company partnered with BTS to:
- Develop a customized seven-month Account Manager journey that was implemented across the globe
- Help leaders gain the knowledge, values, and negotiation skills necessary to execute the strategy, through two learning modules which included pre-work, assessments, simulation exercises and role plays
- Implement new skills back on the job, with specific actions through follow-up work three months following the experience
Results
- 40% improved conversion rate in their sales funnel
- 44M Euro increase in revenue
- "I could identify new needs and opportunities by asking the right questions and connecting a client’s value to my solution."
- "By applying all of these tools, I shortened my negotiation period and could add additional business value for my clients!"

Driving innovation...
Client need
One of the largest electronics distributors in the world needed to kick-start its innovation efforts. In the past, the company had attempted multiple innovation projects with the hope that investing in technology and running hackathons would improve business results and speed up decision making. However, these efforts were unsuccessful because they did not address innovation as a business-critical function and a customer necessity.
The solution
To develop a culture of innovation, the company partnered with BTS to develop and facilitate a portion of their leader offsite. At the program, BTS:
- Introduced five leadership moments with team workouts, each followed by a reflection
- Helped leaders define their customers’ mission, generate novel ideas, share their thinking with the group, and think critically about their assumptions
- Provided a playbook, or detailed action plan, to support the culture shift and align language
- Facilitated collaboration, as teams of leaders worked together to build a pipeline of ideas
Results
- "You demystified innovation as something that is customer relevant, a commercial function, and not just new, fancy technology." - Chairman of the Board
- 500+ ideas collected, £100M+ in anticipated revenue from the first 7 ideas piloted
- The initial launch of one product is projected to contribute £30M in revenue and £9M in profit