Commercial Kickoffs, Meetings, & Summits
Bringing your teams together means more now than ever before. Elevate those moments with powerful experiences.

Experience the BTS difference
We offer a unique opportunity to deliver custom engagements through powerful experiences that align and inspire your people.
We follow mindful design principles during the co-creation process with your team to drive purpose, ownership, reflection, and intention, bringing more value to attendees and your organization.
- Strategic meetings may include: quarterly meetings, leadership alignment meetings, strategy development sessions, and more.
- Sales Kickoffs may include: initiative rollouts, beginning or year-end meetings, product launches, and more.
- Other large scale events may include: team building meetings, business unit specific events, regional events, company retreats, and more.
I need help designing and preparing impactful experiences for my event
I need help developing the main stage and in-room content for my event to bring my event to life
I need help managing logistics of a virtual event
I need to quickly align my organization, leaders, or team around our goals for the future
I need to generate energy, engagement, and focus for our people during a challenging time for my organization, business unit, or team(s)
I need to catalyze change and/or transformation in my organization with a large event
Program Details
Program Options
How we support clients
Event design advisory
A partner who will help you plan and guide the execution of your event. Services include but are not limited to alignment of leaders on themes, outcomes and 'red thread, event structure, and speaker selection/preparation
Experience development & facilitation
BTS can support you with the creation of mainstage presentations, breakout room design (i.e., simulations & conversations), and event emcee & facilitation. This includes in-person, virtual, or hybrid events
Content development & messaging
We can work with you to leverage the broader BTS content library and upskill your audience with proven capability-building exercises that look, feel, and sound like your organization.
12 reasons why commercial kickoffs, events, and summits might be right for you
Initiative rollouts
Product launches
Year-end meetings
Communicating new goals
Team building / Networking
Defining and driving culture
Integrating aqcuired companies
Introducing new leadership
Overcoming difficult times as a team
Personal and professional development
Connecting teams across functions
Celebrating




We help you with events in service of your organization. Embedding strategy and change at scale requires a deliberate focus on four critical elements.
Celebration
Motivation and excitement to carry forward

Alignment
Ensure your entire commercial team shares a common language and goal

Provocation
Lay out a vision for the future and inspire change leaders

Activation
Give teams the tools and education to excecute

How we make this all about your people and your culture
01
Purpose
It is the connective tissue, the story, that brings the entire experience together – enabling individuals to leverage their strengths to drive business outcomes.
02
Ownership
It is about creating opportunities for individuals to workshop concepts and ideas to empower and activate them – authoring is ownership.
03
Intentionality
It is about the practical and meaningful experiments individuals want to take to in the field – driving execution.
04
Reflection
It is the intentional space created for individuals to make sense of each experience and how it connects to purpose – making strategy personal.
Lifecycle
We’ve historically worked with a diverse set of clients who have used these kickoffs, meetings, and summits for different reasons depending on where their organization is in its lifecycle. Hover to explore Stage of the company lifecycle and the events that typically match their objectives
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Ready to start a conversation?
Every successful transformation begins with a meaningful conversation. Connect with us to explore how BTS can partner with you to make the shift.









