Access is not adoption. Adoption is not value.

About the research

Developed in partnership with the Talent and Leadership Club - a peer network for senior HR, Talent, and Learning leaders.

Drawing on eight in-depth interviews with senior HR, Talent, and Learning leaders across five sectors, alongside early directional insights from an ongoing global pulse survey, the report explores what is really shaping enterprise AI adoption inside organisations today.

Findings overview

Adoption is not value

Most organisations now have AI tools, pilots, and training programmes in place. Yet many still struggle to show how work has fundamentally changed as a result.

Too often, activity is mistaken for impact:

• Tool rollout becomes transformation
• Training participation becomes adoption
• AI agents become evidence of value

Meanwhile, the underlying workflows and day-to-day ways of working remain largely unchanged.

The conditions for value

The organisations beginning to see measurable results are taking a different approach. Rather than focusing only on access and experimentation, they are redesigning workflows around specific business problems and embedding AI into how work actually happens.

The report explores the key themes shaping the gap between experimentation and measurable value, including workflow redesign, governance, middle manager enablement, leadership behaviour, and organisational readiness for change. An afterword from Jessica Skon, CEO of BTS, also shares the operating model her team used to achieve 90% AI adoption across 24 countries.

‍Download below to explore the findings in full and hear directly from the senior leaders navigating AI adoption inside complex global organisations today.

By invitation | 11 June | London

‍The human side of AI A private dinner with BTS Global CEO Jess Skon, exploring new research on AI adoption, leadership, and organizational change.

Contact Benjamin.Wilcock@bts.com directly to register your interest.