How to Use a CRM: Make It Actually Helpful to Sales Reps
Andrew Dornon explains how taking a rep-centered approach to Customer Relationship Management results in effective enterprise value creation.
Andrew Dornon explains how taking a rep-centered approach to Customer Relationship Management results in effective enterprise value creation.
Megan Lambert asserts that strategy execution means having a firm purpose and trusting in leaders to make decisions.
BTS Head of Innovation Peter Mulford details how to remove the mystery and misery of innovation using three steps — by defining it as a problem-solving approach, tying it to the company strategy, and building out leadership.
Jennifer Mrozek Sukalo shares about the Leadership Value Chain and how effective leaders make people feel “S.A.F.E.”
EVP Rommin Adl shares the success of BTS’s partnership with a financial services firm in creating a 6-month comprehensive learning journey.
BTS Director Javier Carvallo describes how Revenue Management can be effectively implemented and shares a client case study on Coca-Cola’s success in developing these capabilities.
Learn from Jessica Skon about the importance of having leaders who embrace different skills and backgrounds as part of an effective workforce.
An Interview with Felipe de Stefani, SVP & General Manager at Turner Latin America
Jessica Skon refers to the importance of business simulations, mentioning an article detailing BTS’s work with VMware and New Relic.
BTS Brazil Managing Director Miguel Sequeira Nunes describes the significance of alignment, mindset, and capabilities on achieving true strategy execution.