“We are honored to be recognized for our virtual training capabilities,” said Rene Groeneveld, Global Head of BTS’s Sales and Marketing Practice. “In 2020, we pivoted to deliver best-in-class solutions to our clients in a fully virtual environment. We continued this work in a hybrid-virtual environment in 2021. We are humbled by our clients’ continued partnership and inspired by the results they have achieved.”
Companies on the list submitted a comprehensive application, which included their offerings for both training and retention, delivery methods, and response to changing market conditions. The main criteria for evaluation included:
- Strategies to keep participants engaged
- Breadth of virtual sales training offerings
- Methodologies for participant retention
- Innovation of offerings and/or delivery in response to customer needs or changes in the marketplace
- Strength of client satisfaction and client feedback
Selling Power also considered feedback from more than 250 clients, which included:
- “Usable, to-the-point training delivered effectively and supported well. What more could you want?”
- “Close, professional, and absolutely satisfying collaboration — they know what they are doing and perform at the highest level.”
- “In just three months since our conclusion, we’ve seen our pipeline grow by 14% in dollars, and, more importantly, by 34% in number of opportunities.”
Selling Power advises CROs, sales VPs, and sales enablement leaders to leverage this list to find the right sales training partner to deliver best-in-class virtual sales training.
