Build and establish your credibility by speaking the language of your customer's industry.
BTS provides custom offerings that focus on effective knowledge transfer, customer simulations, and application to your sales process
The BTS Industry Acumen for Sales Teams offering helps your team build and establish their credibility by speaking in the language of the industry and customers that they are engaging. In three distinct familiarities, new to industry, experienced, and expert, BTS provides industry acumen programs that focus on effective knowledge transfer, customer simulations, and application to sales process of that level. Delivered individually or as a group, the Industry Acumen programs and simulations are designed to be flexible – standard or custom; delivered for small or large groups; one or multiple verticals; facilitated or self-paced.
Business challenges addressed
The unpredictability of sales cycles
Increasing number and diversity of executive stakeholders
Digital transformation has complicated decision-making procedures
Available as a standard or custom-built program
Available for small or large groups
Multiple verticals available simultaneously (see available verticals)
Facilitated or self-paced
First exposure: key processes for building your expertise
Experienced: elevate your thinking to better align with executives across all aspects of their business
Expert: develop a fresh POV that will drive the industry thinking forward and align with how your organization helps companies achieve results faster
Learn how a big four consulting firm enhanced their account managers’ abilities to understand the day-to-day challenges of their clients, increasing their average value per opportunity and their client satisfaction.