with Kevin Bronk
About the show
The Fearless Thinkers podcast, hosted by Rick Cheatham and Masami Cookson, personalizes BTS’s perspective on the people side of strategy.
Fearless Thinkers is produced by Gloria Breck and Aron Towner.
Special thanks to Joe Holeman, Chris Goodnow, Meghan McGrath, and Roanne Neuwirth for their invaluable help.
“We can build really powerful experiences that get people to think about change differently, but if they’re not thinking about it in the context of a real change, then the power is diminished… Shift a little bit from thinking about training to thinking about building capability and alignment at the same time,” says Kevin Bronk, Senior Director, in this episode of Fearless Thinkers. Kevin and Rick Cheatham, CMO, discuss leveraging near-term change initiatives to build long-term capability and alignment.
Rick Cheatham: I’m wondering if you could ground us just a little bit in the BTS point of view around change.
Kevin Bronk: Yeah. When we think about change, stepping back, the reality is that change has changed, right? We’re seeing that product life cycles are shorter. We’re seeing technology field disruptions are happening all around us.
And because of that, what we need to step back and do is look at change a little bit differently than maybe we have in the past in order to be an organization that’s really able to change fast. That’s where BTS [tries to] look at change from both an individual perspective, but also an organizational perspective. A change-ready organization is really engaged in inventing the future and authoring their change. Typically, that’s done to fulfill the company’s purpose, or direction, in the most powerful way.
Find this episode on Spotify, Apple Podcasts, and Vimeo.
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