with Barbara Adey
In this episode of Fearless Thinkers, Barbara Adey, Vice President, Head of North America Sales and Marketing Practice, offers ways to support your mid- to senior-level commercial leaders in order to better drive overall go-to-market effectiveness.
About the show
The Fearless Thinkers podcast, hosted by Rick Cheatham and Masami Cookson, personalizes BTS’s perspective on the people side of strategy.
Fearless Thinkers is edited and produced by Nicole Hernandez, Taylor Hale, and Aron Towner.
Special thanks to Joe Holeman, Chris Goodnow, Roanne Neuwirth, and Meghan McGrath for their invaluable help.
Show notes
Check out Barbara’s blog on the topic, “Developing next gen sales leaders.”
Learn more about our Go to Market services here.
Listen to this episode on Spotify, Apple Podcasts, and Vimeo.
Barbara Adey
Vice President, Head of North America Sales and Marketing Practice, BTS
Ready to start a conversation?
Want to know how BTS can help your business? Fill out the form below, and someone from our team will follow up with you.