The Fearless Thinkers Podcast | Episode 7
Evolving sales and marketing methodologies
with Rene Groeneveld and Jason Davis
In this episode, Rene Groeneveld, Head of the Global Sales and Marketing Center of Expertise, and Jason Davis, Solution Design and Innovation for the Sales and Marketing Center of Expertise, expand on ideas such as the gradual integration of sales and marketing and the timelessness of customer centricity.
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About the showThe Fearless Thinkers podcast, hosted by Rick Cheatham and Masami Cookson, personalizes BTS’s perspective on the people side of strategy.
Aron Towner edits, mixes, and designs graphics for the show.
Fearless Thinkers is produced by Gloria Breck.
Special thanks to Joe Holeman, Chris Goodnow, Meghan McGrath, and Erik Spangberg for their invaluable help.
Show notes
To learn more about trends and challenges in sales and marketing organizations, check out our Sales and Marketing Insights study.
Learn more about our Go to Market services here.
For a transcript, please click here.
Listen to this episode on Spotify, Apple Podcasts, and Vimeo.
Featured Speakers
Rene Groeneveld
Head of Global Sales and Marketing Center of Expertise, BTS
Jason Davis
Solution Design and Innovation for the Sales and Marketing Center of Expertise, BTS
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