On-demand
Sustainable Change in Sales and Marketing with AI
Event overview
In this webinar, we will delve into the methodologies and insights that BTS employs to tackle the challenge of sustainable change. Our focus will be on understanding why change initiatives often fall short of their objectives, as well as how to integrate AI technology to streamline and enhance the change process. Expect to walk away with a holistic view of sustainable change and how it can be achieved in the modern business landscape.
Don’t miss this opportunity to cultivate a culture of growth and excellence within your sales department.
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We will explore
- Why change in sales and marketing often fails
- What great sustainable change looks like
- How to create sustainable change with AI
Featured Speakers
René Groeneveld
Partner, Senior Vice President, Head of Global Sales and Marketing COE, BTS
Kyriacos Fyrillas
Vice President Head of Sales and Marketing COE Europe, BTS
Michelle Drehsen
Consultant, Marketing Subject Matter Expert, BTS
Who should attend
This event is best suited for Leaders and individuals in Sales and Marketing, Enablement, Transformation, and Learning and Development.
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Questions about this event
Reach out to events.europe@bts.com